TikTok (formerly Musical.ly) is a social media application that encourages users to shoot and upload short videos, up to 60 seconds in length. With over 500 million monthly active users, TikTok challenges have legitimately become a unique way to generate online engagement and mass amounts of user-generated content, as well as leverage viewership and increase overall marketing reach.
If you ask nearly anyone in the world what TikTok is, chances are they’ll know the answer. From small businesses to the top social media influencers, people are using TikTok to generate interest, build email lists, and grasp consumer attention. Not only is this being accomplished through placing advertisements within the platform, but also through partnering business with TikTok influencers.
We’ve watched TikTok content rise to social media stardom, and we don’t see its reign diminishing anytime soon. If you’re thinking of business advertising, marketing, content development, and management of your brand on TikTok, the time is now!
Why Is TikTok Important?
As the third most downloaded social media app of all time, TikTok’s rise to fame has opened up a new way for brands and marketing agencies to interact and connect with customers organically. Influencer adverting and marketing, customer engagement, e-commerce capabilities, audience targeting, and consumer awareness are all aspects of TikTok that have made it a critical channel when promoting a business online.
TikTok also has the longest average seconds spent in-app per session with 342s compared to 259s for Facebook, and 152s for Instagram.
Having TikTok advertising, marketing, content development, and management at your side opens up a new avenue for creative production, social media management, and marketing and global distribution all within the palm of your hands. Our team of in-house social media strategists, advertising, marketing, content development, and management are not only TikTok experts, they’re also very active on the platform. This brings a level of expertise and experience that you won’t find with other creative teams.
TikTok Advertising And Marketing
TikTok started showing short ads in 2019, however, influencer marketing is still the primary entry point for most brands who are experimenting with the platform. From a paid media standpoint, TikTok Ads allows for the following types of campaigns: brand takeover, in-feed native videos, hashtag challenges, and Snapchat-style 2D lens filters for photos.
A key benefit of TikTok marketing is that advertisements TikTok ads are naturally integrated into your viewing session and appear in between videos as you scroll. This ultimately lends itself to a very seamless ad experience and ability to increase visibility and interest, all while remaining integrated into the overall app environment.
TikTok ads and marketing offer an incredibly powerful, quick-to-learn advertising and marketing platform that helps businesses spread their message, purpose, and products to millions of TikTok users around the world. It is important to note that while TikTok ads and marketing are great for the top of funnel awareness, views, and link clicks, don’t expect a huge ROI when it comes to sales and conversions.
We strategically use TikTok Ads and TikTok influencer marketing content development and management to generate organic and paid reach to a broad but highly interested and actively engaged audience. Regardless of your business type, our social media marketing and management agency can help you craft user-winning content and media that goes viral and drives results.
Here’s what TikTok advertising and marketing allows boundaries to be pushed, and for innovation to run free. TikTok ads and marketing show personality and a brand’s focus and passion through:
- Engagement – Engage with your audience, in the way they want to be engaged with.
- Brand Awareness – Give your brand a true voice and personality through TikTok advertising.
- Growth – Advertise where your competitors aren’t and tap into rapidly growing markets. TikTok is full of millennials, which is perfect if this is your target demographic.
With an estimated 800 million mobile active users every month, TikTok is a platform that simply can’t be ignored. It’s also the fastest growing social media app and is perfect for brand exposure, with 20% of users 35-44 at a much higher rate than some other new platforms.
Our team can help you create a robust TikTok business advertising and marketing strategy. We offer online consultations to guide you in making your TikTok business advertising and marketing decisions. Call us now to find out more about how we can help you with your TikTok for Business account management.
Emergency Dentists on TikTok: Ground-Breaking Tooth-fixing Use of Technology
Whether you want to reach thousands of people or learn something like how to take care of your health, cook, and so on – social media platforms can help you in several ways. In a 60-second TikTok video clip, you can advance a lot of messages.
Presently, top doctors and health care professionals have been making interesting use of social media platforms to educate laypeople. Their purpose is to educate or make people aware of some issues and introduce them to the latest medical technology. During the COVID-19 pandemic, many emergency dentists in Melbourne under lockdown are using TikTok marketing and other social media platforms to help patients understand dental problems and how to deal with them.
Common Dental Emergencies
You can never wait for long if you have the following dental emergencies – toothache or unbearable pain around your jaw area, lost or broken dentures, impacted or infected wisdom teeth, pain in the neck and head region, cracked, chipped, or broken teeth knocked out tooth, emergency root canal, infection or facial swelling, root canal therapy or extraction for fillings that are not completed within six months, orthodontic – broken wire and bracket replacement, etc.
A TikTok marketing agency in Sydney, Melbourne, or Brisbane can do wonders with dental messages, and even Adelaide, Perth, and Canberra social media marketing and management agencies are getting in on the “act”. So Donald Trump wants to ban TikTok? Who cares? Here in Australia, we love all things Chinese.
The best way to treat the mentioned problems is to book an appointment with highly-trained dentists who provide the best treatments for dental emergencies.
Latest Dental Technology: How Are Emergency Dentists Using Them?
To provide patients with the highest level of treatments and care for dental emergencies, dentists have been utilising the latest technologies in clinics. To make people understand different treatments and the latest dental technology, they use social media platforms and strategies like TikTok marketing. Dentists are getting famous via TikTok marketing as they showcase the most progressive technology so patients get the best possible treatments. To know more about the use of technology relating to tooth-fixing and other oral problems, have a close look at the below section right now.
Dental Imaging
A proper diagnosis makes it easy for dental professionals to provide the best treatments to the patients. It is necessary to have the clearest image to diagnose dental problems like impacted or infected wisdom teeth. Here comes the use of digital imaging alongside TikTok marketing. With digital radiography, dentists can easily get precise imaging which allows them to detect complicated dental issues quickly.
TikTok Marketing Makes Dental Lasers Look Even Cooler
Laser dentistry is one of the most advanced options in dental technology. Dentists of all levels use this treatment to cure an extensive range of general dental and cosmetic dental problems like gum disease, cavities, and whitening discoloured teeth.
Laser dentistry is an alternative option to conventional drills, hand-held scalpels, and several other tools.
Dentists have been using TikTok and other social media websites – even Triller the new kid on the block – to display laser dentistry and other advanced technology to help people understand the latest treatment.
CAM/CAD
With Computer-Aided Manufacturing and Computer-Aided Design (CAD), today’s dental professionals create high-quality customised bridges, crowns, and several other dental restorations. The bridges and crowns they create are well-fitting and long-lasting.
With the latest technology, emergency dentists are providing pain-free and more effective treatments to patients. To help patients understand the latest treatment procedures, a large share of dentists has been making videos for TikTok marketing purposes as well as dissemination on other social media platforms. The good news is, they have been getting the desired response. To know more about dentists and their latest treatment procedures, visit their websites and social media profiles and you’ll see where they’re at.
Cosmetic dentistry is huge now thanks to Instagram, but it’s getting even more exposure thanks to the dancing pearly whites of TikTok stars as social media influence takes over almost every city in the world, well except those cities in Iran.
We Help Small Businesses To Reach Goals & Objectives!
Equip your business with a team that takes care of your social media business. As our team handles everything social, you get to spend more time in your core business. So, if you are looking for Facebook, Instagram, Twitter, LinkedIn, or TikTok social media management and marketing for your business in Sydney, Melbourne, Brisbane, Perth, Adelaide, Canberra, or the Gold Coast, feel free to contact us to discuss your requirements.